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AI auto parts quoting on WhatsApp

Quote auto parts in seconds, 24/7

Today your team takes longer to quote each part than to sell it. Victoria quotes the part from text, audio or image and checks your system for stock and prices at each branch in seconds.

See prices · from $120 USD per month

5.0 · 15 Google reviewsGoogle for Startups

Auto parts store owner in his stockroom, with the paper catalog open and his phone in hand
Juan Mechaniconline

Sound familiar?

Does this happen at your parts store?

Parts store owner at night in front of the closed shutter, reading a message on his phone

Getting part requests after closing time?

Answering tomorrow costs sales.

Parts store clerk checking with his phone the label on a box a mechanic hands him, in the stockroom

Mistakes when quoting part numbers?

Returns eat your profit.

New employee wearing a badge holding a part while a coworker checks the catalog and a mechanic waits

New hire doesn't know the parts yet?

Learning costs you customers.

Parts store clerk on the phone with an open box on the counter while a customer waits

Is the part at another branch?

Saying “we don’t have it” loses the sale.

Parts store manager with a phone in her hand in front of an open catalog and a note that says Don Ernesto, vacaciones

Does your parts store depend on a single expert?

If they quit, they take your customers.

Parts store owner with his hand on his forehead, showing a bot menu on his phone, with a printed catalog open on the counter

Your chatbot can't handle auto parts?

You lose time and money.

Auto parts store manager holding a phone full of WhatsApp chats, with catalogs and papers on the counter

The problem

Price no longer wins the sale. A fast, right answer does.

It costs time and customers.

Slow quotes

50% of your customers wait over 15 min for a quote. Median: 16 min.

Your team works without selling

46% of WhatsApp time goes to quoting.

The part was there and did not sell

3 in 10 orders: nobody found the part. In 69 of 70, it was in your catalog.

Customers who leave

1 in 5 requested parts go unquoted within 24 hours.

Our own measurement, not a survey. 50% and 16 min: 31,352 requests, 20 months. 46%: 381 conversations, full-time salespeople, WhatsApp only. 3 in 10 and 69 of 70: 244 requests, 5 parts stores, Jul-Aug 2026. 1 in 5: Jul-Aug 2026.

Auto parts store clerk answering a WhatsApp order at the counter

How it works

Victoria answers your parts store's WhatsApp

She works on your catalog, with your prices.

  1. Understands what they send

    Text, voice note or photo. Part number or slang like “cacahuate”.

  2. Searches YOUR catalog

    Part, vehicle and equivalents. She never invents a price or a part number.

  3. Answers in seconds, 24/7

    Price and stock. If needed, she hands the chat to your rep.

Auto parts store clerk holding a suspension part in front of the computer, identifying it by its part number

Everyday terms

They ask in their own words

This is how Victoria understands them:

Juan Mechaniconline

They ask for“banana-type wipers”

Your catalog saysbeam blade

Same wiper. You had it.

They ask for“the light switch”

They were told“we don't carry it”

It was in your catalog.

They ask for“the Jetta 2.5 oil filter”

They were giventhe spin-on one

It was a cartridge. And you had that one.

Industry standards

We speak everyone's part number

OEM, aftermarket, and your EPC's.

Standards we use

Catalog with ACES and PIES structure

ACES Standard
PIES Standard
iSHOP Standard
IPO Standard
SuperSpec Standard
  • OEM and aftermarket cross-reference

    Fewer compatibility errors.

  • ACES & PIES

    Your catalog, always up to date.

  • iSHOP, IPO and SuperSpec

    Aftermarket e-commerce and ordering standards.

  • Electronic catalogs (EPC): Microcat

    Your EPC numbers match your catalog. How it works →

Auto parts store employee checking brake pad stock on a tablet between the shelves

Integrations

Connects to what you already use

Quote with today's list, not last week's.

Messaging

WhatsAppInstagramFacebookGmailOutlook

Marketplaces

Mercado LibreFacebook MarketplaceAmazonAlephee

Online stores

WooCommerceShopifyPrestaShopVTEX

Systems

Aspel SAECONTPAQiMicrosipAutologica DMSAlpherixAlpha ERPSAPOracleiMotriz B2BDjango

Electronic catalogs

MicrocatTecDocEpicor

Collision estimating

The difference

A general AI chat or Victoria?

ChatGPT doesn't know your stock or your prices.

Topic
General AI chat
Victoria
Identifying the part
General AI chat: It guesses from what you type
Victoria: From photo, voice note, part number or name
The mechanic's language
General AI chat: Generic answer
Victoria: She understands everyday names and equivalents
Your catalog
General AI chat: It doesn't have one
Victoria: Your enriched catalog
Price and stock
General AI chat: It doesn't know them and can make them up
Victoria: She takes them from your system, never makes them up
Integration
General AI chat: It doesn't connect to your business
Victoria: Connects to your ERP and invoicing; measures the channel's sales
Where it answers
General AI chat: Outside your business
Victoria: On your WhatsApp, every conversation saved
Specialty
General AI chat: It knows a little about everything
Victoria: Specialist in auto parts, with sales goals
Parts store salesman quoting from his phone at the counter, with the chat open

Your knowledge

Knowledge stays in your parts store

Training a rep takes months and, if they leave, they take what they know and your customers.

It stays in your company, and we help you sell more.

Every WhatsApp conversation is saved with the name of who answered.

Your digital team

Hire your digital team

You start with Victoria, who quotes. The plans are for Victoria; Alma, Salvador and Adriana are quoted separately.

Victoria, quoting: woman in a navy blazer in an auto parts store warehouse, holding a tablet that shows WhatsApp chats

Quoting

Victoria

Quoting

Quotes by text, voice note and photo from your catalog: part, price and stock in seconds.

See how she works →
Alma, sales and re-engagement: woman in a navy blazer at an auto parts store counter, checking a message on her phone

Sales and re-engagement

Alma

Sales and re-engagement

Follows up on your quotes, suggests cross-sells and re-engages customers who stopped buying. Earns a commission on each completed sale.

Automatic sales. She captures the order, ready to invoice and ship.

See how she works →
Salvador, purchasing: man in a navy blazer in an auto parts warehouse, on the phone while opening a box of parts

Purchasing

Salvador

Purchasing

Buys, emergency purchases too, when a part is missing.

Adriana, profiling and marketing campaigns: woman in a navy blazer at her desk in an auto parts store, with a phone, a notebook and a laptop

Profiling and marketing campaigns

Adriana

Profiling and marketing campaigns

Profiles each contact from your campaigns: shop, fleet or individual. Hands them to Victoria, ready to quote. Also runs campaigns.

See how she works →

Pricing

Choose your plan

5.0 · 15 Google reviews

Starter
$20040% launch discount
$120/mo

400 quoted parts per month

Extra quoted part
$0.50 $0.30
Branches
1
Enrichment license
100 SKUs
Integration with your system
On your own
Book a demo
Recommended
Pro
$500/mo

2,000 quoted parts per month

Extra quoted part
$0.25
Branches
2
Enrichment license
1,000 SKUs
Integration with your system
$600 one-time
Book a demo
Business
$800/mo

4,000 quoted parts per month

Extra quoted part
$0.20
Branches
4
Enrichment license
5,000 SKUs
Integration with your system
$600 one-time
Book a demo
Advanced
$1,200/mo

8,000 quoted parts per month

Extra quoted part
$0.15
Branches
8
Enrichment license
10,000 SKUs
Integration with your system
$600 one-time
Book a demo
Enterprise

Custom plan

Book a demo

In all plans

  • 1,000 outbound sales rep messages included, then $0.01
  • Messages you start with customers (outside the 24-hour window): $0.05
  • License per extra SKU: $0.05, active while your plan is active
  • Prices in US dollars (USD), plus VAT in Mexico

Ready in 21 days · 90-day adaptation phase with a written guarantee.

What's included

What your plan includes

Everything Victoria does on every plan
  • Quotes by text, audio and image
  • Part finder
  • Speaks parts-industry terms
  • Smart catalog
  • Automated quotes
  • Purchase order
  • Answers common questions
  • Spelling and tone check
  • Cross-selling, once the sales agent is on
  • Integration with your system, required and free with our API
  • No limit on users
  • VIN searchComing soon
See everything each plan includes
StarterProBusinessAdvancedEnterprise
Monthly subscription$200 $120$500$800$1,200from $1,500
Quoted parts included4002,0004,0008,000Tailored
Extra quoted part$0.50 $0.30$0.25$0.20$0.15Tailored
Branches1248More than 8
Enrichment license100 SKUs1,000 SKUs5,000 SKUs10,000 SKUs30,000 SKUs
License per extra SKU, active while your plan is active$0.05$0.05$0.05$0.05Tailored
Integration with your system, we do itNot included$600 one-time$600 one-time$600 one-timeTailored
Integration on your own with our APIFreeFreeFreeFreeFree
Outbound sales rep messages included1,0001,0001,0001,0001,000
Outbound rep message after the included ones$0.01$0.01$0.01$0.01Tailored
Messages you start with customers (outside the 24-hour window)$0.05$0.05$0.05$0.05Tailored

The enrichment layer belongs to Suplifai: you pay the license to use it while your plan is active, not to buy the data.

How you sign up
  • Up and running in 21 days.
  • First month: training and implementation, with your plan's monthly fee.
  • 90-day adaptation phase. The goal: Victoria reaches at least 400 quoted parts on her own in one month, starting in the second month. If not, we have 15 days to adjust at no cost; then you choose to end with no future payments or pause the monthly fee while we keep working. Applies if your team does its part: weekly meetings, your best rep and a project lead.
  • Contract: a subscription plan you cancel with 30 days' notice, or an annual plan.
  • Alma (follow-up, cross-selling and recommendations): at no cost and no commission until the adaptation goal is met, that Victoria reaches 400 quoted parts a month on her own. After that, a commission per completed sale that we agree with you before starting.

See Terms and Conditions

What counts as a quoted part?

Each auto part a customer asks for in a conversation (24 hours from their first message) and gets a price, stock and branch for, or the notice that it is out of stock or not in the catalog. Several brands of the same part count as one.

Questions

Frequently asked questions

What is Suplifai and what does it do?
AI coworkers for your auto parts store. The first one is Victoria: she quotes on WhatsApp, with your catalog and prices; Instagram, Messenger, email and web chat are added when you ask for them. Later you add Alma (sales and re-engagement), Salvador (purchasing) and Adriana (profiling and campaigns).
How much does Suplifai cost?
From $120 USD per month (Starter) to $1,200 (Advanced); Enterprise from $1,500.
What about my sales team?
Your reps stay. Victoria handles the repetitive work (quotes, stock questions, follow-ups) and your team negotiates big orders and closes the hard sales. When needed, she hands over the full conversation.
Does it connect to my system and catalog?
Yes, and it is required: to measure effectiveness we need your stock, your prices and every quote. Victoria checks your real stock and prices before quoting. We connect to Aspel SAE, CONTPAQi, Microsip, Autologica DMS, Alpherix, Alpha ERP, SAP and Oracle, or to your own system, during the 21-day implementation.
What if the part is complex or they want a human?
If she can't identify the part or the customer wants a person, she hands the chat to your rep.
How long does implementation take?
21 days: we connect your system, enrich your catalog and Victoria learns your parts.
What if I need something tailored?
We build it with you. Tell us in the demo.

Still have a question that is not here?

Older parts store owner writing next to a paper catalog, a calculator and a phone on the counter

Quoting parts by hand?

Ready in 21 days · 90-day adaptation phase with a written guarantee.

Book a demo